They do this and…
Clients want to buy
A-Players want to join
Investors want to invest
Brands want to do deals
Boards want them to lead
Events want them to speak
Podcasts want them to guest
Publishers want them to write
Journalists want them to quote
And just what is their dastardly short-cut?
“Having a great (personal) brand is like playing the game of capitalism on easy mode.”
– Matt Johnson
~ ๐๐จ๐ฐ ๐๐จ ๐ฒ๐จ๐ฎ ๐๐๐ฏ๐๐ฅ๐จ๐ฉ ๐ ๐ ๐ซ๐๐๐ญ ๐ฅ๐๐๐๐๐ซ๐ฌ๐ก๐ข๐ฉ ๐๐ซ๐๐ง๐? ~
Here are 7 steps you can start today:
1. Define your personal brand Position – your Why, your How, your What. Ideally your ikigai.
2. Write a Plan, so you can be clear and consistent.
3. Prepare an elevator Pitch and a scheduled Pitch, ready for the question “What do you / your company do?”
4. Optimise your social media Profiles. Check what happens when someone Googles your name (because they will).
5. Publish thought leadership content, and content to establish your personality. Do this consistently, you become Known, Liked and Trusted.
6. Does your company publish a newsletter or have lead magnets? Write the intro, make it personal. Your digital Products won’t just drive revenue, they’ll build your personal and company brands.
7. Who do you want to be associated with, that would benefit from an association with you? Build bridges with your future Partners.
Position
Plan
Pitch
Profile
Publish
Product
Partners
~ ๐๐๐ง๐ญ ๐๐ง๐จ๐ญ๐ก๐๐ซ ๐๐ก๐๐๐ญ ๐๐จ๐๐? ~
The Executive Reputation Accelerator is a complete Done For You service.
Strategy. Content. Outreach.
Professional. Prescient. Prudent.
DM me “Easy” to find out more and join the waitlist (no commitment).*
* Due to the highly personalised service, I can only accept 2 new clients per month – sometimes fewer depending on the requirements of my retainers.
